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Look Fab on Zoom!

LOOK FAB ON ZOOM

Written by Fiona Ingham

The latest from our House of Colour blogger Fiona Ingham

Suddenly we have had to become Zoom experts. I enjoy Pilates and chats with friends and am even dragged unwillingly to the weekly Zoom quiz! I can’t do Colour Analysis sessions but Zoom Make-up Demos for groups and Zoom Personal Style Individual Sessions work incredibly well. Many have booked as they now have the time, want some escapism, can be based anywhere, and importantly, because they want to look better under the scrutiny of Zoom.

By now we’re well versed in the basics: don’t clash with or have an embarrassing background. Angle the screen well and raise it. Be a distance from the laptop so the face doesn’t fill the screen. Maybe promote your intellectual side with carefully chosen books that you always meant to read. Ensure your partner won’t appear in a dressing gown. Don’t say anything negative in case you’re unmuted or haven’t actually left the meeting. Wear a suitable bottom half in case you need to stand up. Control the family noises off.

It's not just your clothes...

So, with all of that sorted let’s turn firstly to make-up. On my Zoom demos I talk about an Express Make-up which takes a couple of minutes. It’s the one for you if you are time-poor: foundation, blusher, mascara and importantly lipstick which adds contrast to the face. For a Zoom chat that suffices for me but for a professional consultation I prefer to go for a full Classic look where I add concealer, bronzer ( or powder), illuminator, eye brow pencil, eye shadows, eye pencil, lip pencil. Demonstrating and talking through this takes me an hour but left to my own devices it’s just 10 minutes, and well worth it! Lockdown is the best time and place to practice your make-up skills.

Don't be afraid of colour

I recommend wearing a coloured top rather than a neutral one as you’ll stand out more in that sea of neutral squares. If you know your colours it’s easy, if not here are some safe colours which work for all skin tones: Royal Purple, Primary Red, Sea Green, Kingfisher, Hyacinth Blue, Forest Green.  Beware Marmite colours such as Mustard, Coral, Burgundy or Fuchsia. Make sure the neckline you choose works well for your face shape and neck length. If you must wear a neutral maybe try a colourful scarf appropriately tied, or a necklace in the right scale for you. (See my Instagram for example of wrong and right scales). Patterns can be difficult so do take care.

It’s good to avoid anything moving about such as those wonderful dangling earrings which will distract from your words on screen, or the necklace you can’t help fiddling with. A nice watch and a bracelet which doesn’t clank on the table, can add interest as can a ring if your well-manicured hands will be seen.

Final touches

Lockdown hair! My Gamine crop has grown out and I find hair gel gives it the neat outline that I need. Hair grips and hair bands can give a new style. Maybe the hair pulled back or put up will work. It’s fun to experiment. Hair mascara produced by many brands will cover up the grey roots.

Looking good on Zoom lifts the spirits and getting our make-up right for Zoom will stand us in good stead for any future settings, whether on screen or in person, and whether at work or out on the town!

Fiona Ingham

FIONA INGHAM

Consistent holder of the House of Colour Star Consultant award each year since 1991 plus the new Double and Triple Star Consultant award for 2019. Winner of the Business Development Award and Team Productivity Award.also a 2017 Livewire Innovation and Excellence Award.

Colour Analysis can be a Private Individual Session (two hours) with a group of friends or joining a group (both half day). If you did your Colours some time ago Fiona recommends the Advanced Colour session for further inspiration.

Contact details: Fiona.ingham@houseofcolour.co.uk  07791 507534
@houseofcolourfionaingham

GRAB A BAG WHILE YOU’RE HERE

  • Textured Nylon Fig S

    £49.00
    Add to Bag
  • Microfibre Neo Mint S

    £59.00
    Add to Bag
  • Hemp Dune S

    £85.00
    Add to Bag
  • Textured Nylon Fig M

    £55.00
    Add to Bag
  • Phygital Neo Mint S

    £69.00
    Add to Bag
  • Textured Nylon Fig Large Baglett

    £24.00
    Add to Bag
Can’t see ONE you like? Shop all bags with the link below.

Read more of our blogs here

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Colour Analysis – To do or not to do?

Colour Analysis – To do or not to do?

Written by Fiona Ingham

You probably already have a strong sense of which colours suit you best but if, like us, you really want to understand exactly which shades perfectly suit your skin tone, which are your best neutrals and what exactly are your ‘Wow!’ colours, then colour analysis could be for you.
House of Colour consultant and HBB blogger, Fiona Ingham answers some of our questions:

So why should you invest in colour analysis?

Firstly, because whatever your age or gender, wearing the right colours will make you look your best, with glowing skin, fine lines and dark circles reduced and the jawline defined. Your eye colour will look brighter and natural hair colour be enhanced. Clients are astonished to see the difference when draped in flattering colours.

How does it work?

Colour analysis discovers your best neutrals as a great basis to the wardrobe. For some this will be pure white through all the greys to charcoal and black, for me it’s cream through the beiges, camels, coffees to darkest chocolate. There is a specific navy in each section. You’ll be introduced to your bright colours too. It’s so easy to be adventurous and wear a splash of fuchsia or buttercup yellow if you’re certain it looks good. There’s no need to get rid of all ‘wrong’ colours, although some clients do, but you can just make a start by getting great colours around your face, maybe as a scarf or top.

What’s the benefit?

In the 90’s the desire to be simply the best, to Dress for Success was a major impetus in ‘doing Colours’ but now clients want a more sustainable wardrobe, which meets the #30wears challenge. They aim to buy smart and less, eliminating mistake buys, wearing everything and so trying to avoid contributing to global textile waste.
Hannah Betts of the Sunday Times Style Magazine discovered that jewel winter colours suited her best and wrote that wearing our right colours “gives a kind of superpower and visual charisma”

Clients report that they feel more confident and save time, stress and of course money by knowing exactly what works and disregarding the rest.

You use a ‘seasonal’ colour analysis system, how does this work?

The colour wheel is divided into four sections, given the seasons names as a shorthand description. You discover which section your colouring fits into. If your skin undertone, eyes and hair colour need warm colours you will be an Autumn or Spring. Winters and Summers colours are cool. There always are surprises so it’s wise not to self-diagnose or make assumptions in advance!

We work with specific contrasts from 144 precision dyed drapes. You can wear almost every colour but will discover the right hue. Make- up colours, including a range of lipstick colours are chosen. This is often a revelation for clients who suddenly discover a lipstick they love.

You don’t simply learn your season, but the best colours within that season, aka your Wow colours! You take away a leather wallet with colour swatches to make colour matching easy and an individualised booklet to ensure that you shop effectively.

Fiona Ingham

FIONA INGHAM

Consistent holder of the House of Colour Star Consultant award each year since 1991 plus the new Double and Triple Star Consultant award for 2019. Winner of the Business Development Award and Team Productivity Award.also a 2017 Livewire Innovation and Excellence Award.

Colour Analysis can be a Private Individual Session (two hours) with a group of friends or joining a group (both half day). If you did your Colours some time ago Fiona recommends the Advanced Colour session for further inspiration.

Contact details: Fiona.ingham@houseofcolour.co.uk  07791 507534

Here are some of our favourite HBB’s sorted
into Fiona’s colour seasons:

SPRING

  • Chenille Red S

    £85.00
    Add to Bag
  • Phygital Neo Mint S

    £69.00
    Add to Bag
  • Textured Nylon Azure Blue S

    £49.00
    Add to Bag

SUMMER

  • Microfibre Misty Blue S

    £59.00
    Add to Bag
  • Rosebud Dove Grey S

    £59.00
    Add to Bag

AUTUMN

  • Mystic Floral Navy S

    £59.00
    Add to Bag
  • Reversible Moss Oak/Sierra S

    £42.00
    Add to Bag
  • Textured Nylon Inca Gold S

    £49.00
    Add to Bag

WINTER

  • Essential Quilted Black S

    £79.00
    Add to Bag
  • Reversible Mosaic Blue/Very Berry S

    £42.00 £29.00
    Add to Bag
  • Textured Nylon Hibiscus S

    £49.00 £33.00
    Add to Bag

Read more of our blogs here

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HBB and the Pantone Colour of the Year 2019

pantone colour of the year 2019

HBB and the Pantone Colour of the Year 2019

PANTONE 16-1546 Living Coral

“An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.”

The Pantone colour of the year for 2019 is a vibrant, yet mellow hue. Somewhere between orange and pink it is a warm nourishing colour that provides an element of comfort in our rapidly changing environment.

It is a”‘reaction to the onslaught of digital technology and social media increasingly embedding into daily life,” Pantone say.

Sociable and spirited, the engaging nature of Living Coral welcomes and encourages lighthearted activity. Symbolizing our innate need for optimism and joyful pursuits, Living Coral embodies our desire for playful expression.

Pantone Colour of the Year - Living Coral

“Representing the fusion of modern life, Living Coral is a nurturing color that appears in our natural surroundings and at the same time, displays a lively presence within social media.
PANTONE 16-1546 Living Coral emits the desired, familiar, and energizing aspects of color found in nature. In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind.”

Pantone Living Coral in Fashion

Coral colours have been hitting the runways over the last few months. It’s a vibrant spring like colour which captures the eye. Appearing both in our natural surroundings as well as displaying a lively presence in social media.

PANTONE 16-1546 Living Coral in its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent color mesmerizes the eye and mind. Lying at the center of our naturally vivid and chromatic ecosystem. Bringing to the forefront of attention the delicate balance our ecosystem is held in and the dramatic impact humans are having on the planet.

HBBs and Pantone with our colourful classics

Last year we released a number of bags that connected with the Pantone colour of the year Ultra-Violet – from our seasonal bag Garden Party which played with spectrum of violet colours mixing them playfully with summer vibes and trendy floral prints. As well as adding Grape to our core range.

This year we are right on trend with our Geranium bag in Textured Nylon.

Our Textured Nylon bags do it all, with practicality and panache. Geranium is delicate and warm, perfect for matching to your outfit on bright sunny days and taking you on through to evening cocktails.

See all the previous Pantone of the year here.

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Essential Travel items you didn’t know you needed

Essential Travel Gadgets you Didn't know you Needed

Travelling is important. Experiencing new cultures, broadening your understanding of the world and most importantly, letting off a little steam and relaxing. Travel is a luxury for most of us, but it can be stressful. How do you fit everything you’re going to need for your long weekend in Valencia, into a tiny carry-on bag (let’s be honest, we’re not paying the extortionate fee Easyjet are going to charge us for luggage).

Thankfully for you, us lot at HBB are pretty travel savvy so we wanted to share a few tactful hints and tricks with our customers.

  1. The HBB

We’ll get the obvious one out the way, your HBB should be coming with you. With our well thought out and clever design there is more than enough pockets and storage space to make it a great choice of bag. On top of that the safety conscious design means the zip is pressed against your back at all times (no pickpockets are getting at your stuff) and it’s comfortable. The ergonomic design means carrying your belongings about as you tramp around a new city or along beautiful stretches of sandy beach isn’t going to cause you any grief.

But you know all this already…

2. Travel pillow from Hippy Chick

Hippy Chick are a recent discovery by the HBB office. They make some clever ergonomic products that are aimed at making our lives more comfortable, which is why their products are perfect for travelling with.

hippychick travel pillow

3. Mini Medical Kit

Someone in your party is going to attain themselves some new injury on holiday. Whether its from an over exuberance whilst chopping onions and drinking wine or from standing on a seashell on the beach. A mini medi kit is a must.

4. Kindle

This may be no surprise to any of you, but we couldn’t leave it off a travel savvy blog. Personally, I love books, and I love the feel and weight and even the smell of paper books. Kindles get on my goat a little. But they are so practical!

If you’re anything like me you’re going to plough through two or three books in a week spent on the beach. But they take up a lot of space and well, they’re heavy. Kindles allow you to cart around a whole library all contained in a device the weight and size of a copy of Old Man and the Sea.

5. Collapsible Water Bottle

Going somewhere sunny? You will need water.

Reusable water bottles are important to help us cut down on wasteful plastic products. Millions of tonnes of plastic go to landfill, and distressingly end up in the sea every year. A reusable water bottle is a step in the right direction to avoiding that. However, as we mentioned before, you haven’t got much space in that carry on bag, a collapsible one though solves that problem.

6. Multi-usb/ plug adaptor

Why carry around a dozen plug converters for every device? Most of our devices now, tablet, Kindle, phone are all charged using usb cables. Carrying a single multi-port usb travel adaptor takes up less space ad allows you to charge multiple items from one single socket. Win win!

7. Packing Cubes

The space saving gods created these nifty things for a reason. They are super useful if you need to get more into less.

8. Tiny Iron

How much do you hate getting where you’re going, unpacking your bag to find that despite your careful folding, your clothes are more wrinkled than when you left!

Bring out in the tiny iron!

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HBB SS19

SS19

SS19: The HBB Spring Summer '19 Collection

Quite excitingly, we have now launched our SS19 range which has been in development for over a year!

When it comes to our bags, we believe in being ahead of the game. That’s why we’re already making final decisions about our AW19 collection. But more on that at a later date.

With our newest range of bags we aim to neatly integrate our interpretation of some of this seasons top trends with our new branding to really emphasise the versatility, functionality and fashionability of HBBs.

Painted Desert

Imagine the sun-baked desert and gorgeous sunsets of the American Southwest.

This seasonal theme focuses on paired back colours that reflect an earthy natural element leading us on a nomadic journey through sunbaked terrain.

Mojave

19143-MU_3-web

Made from 100% cotton fabric, Mojave adds a joyful boho twist to the range and provides inspirational merchandising options.

Sundance

19133-GO_3

A sunset inspired golden linen slub effect fabric with antiqued silver hardware.

Suburbia

A casual nod to 70’s vintage. Go back in time and cast our minds to the sweet pastel colours that dominated that era. A sort of toned down 60’s.

This is matched with some interesting fabrics to create a modern playful interpretation of some of the most popular styles of the time, and encourages us to enjoy the simple pleasures in life.

Retro Check

Here we took two stylish retro prints and reworked them with fresh colours and modern interpretations, reinventing them for our SS19 collection.

Gecko & Algorithm

More subtle than Mojave or Retro Check these contemporary prints and a funky twist with classical elegance to this season’s range.

HIGH tech SOCIETY

As you can probably guess, this is all about quality over quantity. Clean, stark-coloured designs with a curious techy influence that takes on the form of digitally inspired geometric patterns.

This theme is all about a pared down point of view combining an entrepreneurial spirit with streamlined aesthetics.

Flower Power

172113-GD_2

A favourite from last season, Flower Power returns. Fun, playful and casual, reflecting this season’s emphasis on a love of nature and colour.

Leopard Luxe

19153-GO_2

This modern take on leopard print is right on trend and adds a dash of eye-catching glamour to the season.

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7 Hilarious Fashion Instagrams to Follow

7 Hilarious Fashion Instagrams to Follow

7 Hilarious Fashion Instagrams to Follow

Hilarious FASHION ACCOUNTS TO FOLLOW ON INSTAGRAM

We’re all about combining practicality with good looking fashion.

However, sometimes when fashion struts its stuff, the runways are dominated by the bizarre and unwieldy rather than the beautiful or practical. And we aren’t the only people to have noticed this, not by a long shot.

After discovering these we thought it only right that we share some of the most hilarious fashion accounts on Instagram.

We save the best till last…

1. DIET PRADA

This instagram calls out designers for knocking each other off, as well as sharing ‘who wore it better?’ images.

If you’re going to copy someone, maybe copy something less… well memorably strange. Diet Prada points out the somewhat striking resemblance between these two seasonal releases, 23 years apart.

FOLLOW @DIETPRADA

2. FREDDIE MADE

Designed to make you smile, this account by conceptual artist Freddie Smithson takes iconic shots and highlights the ridiculousness of them with some… let’s say curious, Photoshop.

We all know the Queen has some pretty great fashion sense, but this one may be new to us.

FOLLOW @FREDDIEMADE

3. TOMMY LENK

The actor and comedian Tommy Lenk recreates, in DIY style, and tries on different outfits worn by models and celebrities.
We will let you be the judge of just how successful he is in pulling them off.

Believe it or not you can make this stylish outfit yourself with nothing but some bin bags and red cups.

FOLLOW @TOMMYLENK

No need for words here.

DON’T FORGET YOUR HBB!

We’ve got a fantastic range of HBB’s that make the perfect evening companion.
Check out our Smarter range below.

  • Black Fleur Large Baglett

    £32.00
    Add to Bag
  • Black Fleur S

    £65.00
    Add to Bag
  • Chenille Blue S

    £85.00 £49.00
    Add to Bag
  • Chenille Red S

    £85.00
    Add to Bag
  • Circular Motion Large Baglett

    £32.00
    Add to Bag
  • Circular Motion S

    £69.00 £44.00
    Add to Bag

4. ANGELICA HICKs

Her ‘who wore it best?’ segment is original and it certainly tickles us, but it is her humorous illustrations that we love most of all.

It kinda works both ways…

FOLLOW @ANGELICAHICKS

5. COPY LAB

Chris Rellas takes his satirical fashion viewpoint with photoshop as his witty weapon. the results are surprising and pretty interesting.

Have you ever thought about what Renaissance paintings would look like with flashes of Chanel and Gucci? Chris has.

Sometimes all an old outfit needs to update it, is a new accessory.

FOLLOW @COPYLAB

6. SIDUATIONS

This account cleverly creates funny fashion memes, a lot of them you have likely seen doing the rounds on your social media feeds.

For the first time it would seem they put some practical clothes on the runway. This would keep our beekeepers safe.

FOLLOW @SIDUATIONS

7. TASTE OF STREEP

The final one on the list is definitely our favourite.

We love Meryl Streep, and we love food. So, what could be better than an Instagram account that photoshops her seamlessly onto your favourite food?

An Egg-cellent picture here…

It’s not Prada, but it certainly is a tasty look.

FOLLOW @TASTEOFSTREEP

DO YOU HAVE A FAVOURITE FASHION ACCOUNT YOU FOLLOW? SHARE IT IN THE COMMENTS SECTION BELOW.

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What on Earth is Skandi?

Skandi Room

What is Skandi?

We’ve all heard about Skandi but what exactly does it mean?
In short, Skandi is a design movement which emerged at the start of the 20th Century and which is all about simplicity and minimalism.

Originating from the Nordic countries, Denmark, Finland, Iceland, Norway and Sweden, it became prevalent in many elements of design in the West. This is seen in the democratic design ideals of IKEA where pared back simplicity and practicality is coupled with a modernist twist giving the design a clean and almost futuristic feel.

How did it come about?

There are several key factors to Scandinavian design that are characteristic reflections of the Nordic environment. The northern countries are famously dark, cold and snow-covered for extended periods, followed by intense light-filled summer months. Think forested mountains, deep fjords and hidden lakes.

To survive such an inhospitable climate, the Scandinavians unsurprisingly developed an ability to make the most out of limited resources.
On top of this there is a focus on traditional craft skills.

The result? Resourcefulness and practicality give Scandinavian design clarity, whilst the craft traditions root the design process in the material with individual artistic flair.

What does this look like?

How does HBB fit into all of this?

We mirror many (but not all) of the quintessential design properties of Skandi, without really meaning to. Our bags are modern and slightly unusual. This is paired with high end design values of practicality, functionality and versatility.

Skandi then is a design movement we aspire to and the concept of form following function is a premise we certainly encompass in our bags.

What we really love is the endless ingenuity of practical design and how it is effected with such artistic imagination.

Shop HBB

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What to Wear with your HBB

What to Wear
with your HBB

Choose the Perfect Outfit to Match your HBB

To get the most out of your outfit, your accessories are vitally important. It’s all very well wearing a gorgeous new dress, or form fitted tailored suit, but accessories can make or break an outfit. . A tired looking bag, scuffed pair of shoes or overly colourful belt will distract and not in a good way.

Traditionally you would simply match your bag with your shoes but that isn’t necessarily the right way to go. It is, in fact, a little old hat.

WHEN IT COMES TO MATCHING YOUR BAG WITH YOUR OUTFIT, EVERYTHING HAS TO DO WITH BALANCE.

Too much matching normally isn’t flattering, you end up looking like a sort of walking crayon. What you want to do is create a balance of colour, neutrals and prints so that your outfit never ends up looking boring.

For example, If your outfit is busy with a complicated print or lots and lots of colour, then your accessories should be more toned down. You should consider matching the colour pallette of your accessories to help tie outfit together. They should be calmer in colour so as not to confuse the eye. Think a nice navy leather HBB for example, matched with a pair of black shoes perhaps.

However, since workwear normally means a lot of neutral colours anyway, with blacks and dark blues dominating the office blocks, you can quite easily get away with some mismatched accessories which will stand out and help give your outfit personality.

CHECK OUT THESE HBB LOOKS BELOW

Simple and Sophisticated or Bold Colour?

By combining simple neutrals or light and dark you can create smart and savvy combinations, perfect for the office.

Don’t be afraid to combine colourful prints with an equally colourful mono-colour bag.

6103-TB_LS1

On the left the Expedition Burgundy pops from an outfit of neutrals. On the right of the image the outfit and bag (Textured Nylon Lagoon) are all taken from the same pallette with the neutral gloves adding a bit of flair.

Alternatively you could do something like the second image with the same bag. The accessories are from a matching pallette and then set of against the bright yellow of the shirt which makes for a playful, quirky outfit.

The Textured Nylon Cranberry sets off the outfit of pastels as an eye-drawing snap of colour.

With a busy print like our Zebra Print HBB, block colours and neutrals work best. This is then matched with shoes to create a smart and interesting outfit.

The pale blue of the detail of this Mosaic Blue HBB reversible matches neatly with the outfit, whilst the deeper almost oceanic blue adds a depth.

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Last year we released a number of bags that connected with the Pantone colour of the year Ultra-Violet – from our seasonal bag Garden Party which played with spectrum of violet colours mixing them playfully with summer vibes and trendy floral prints. This year we are right on trend with our Geranium bag in Textured Nylon.

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New Seasonals for AW18 are Here!

AW18 is here!

The Healthy Back Bag – AW18

It is finally time to say goodbye to summer and what a summer it was!

But even though we are sad that the sunniest days have past we can’t help being very very excited about our newest collection of bags, and we are sure you will be too. Say hello to the new AW18 range below!

Themes

As always at HBB, we endeavour to bring new, bold and exciting designs into your world. With this in mind, we develop 3 themes every season to help differentiate ourselves from crowd. The new bags for AW18 centre around three themes, all inspired by contemporary issues and ideals.

The three themes for AW18 are Back to the Future, Reflection, and Wanderlust.

BACK TO THE FUTURE

A blend of vintage and modern re-invents the traditional autumnal colour palette. The soft contrasts summon an image of another time whilst also promoting the modern aesthetic.

Deep purples combined with colour pops of aqua give this luxurious range a contemporary twist.

REFLECTION

Rooted in a Japanese-inspired aesthetic, the mood is mindful, meditative and spiritual and offers a balance of unisex neutrals with a zen hit of crimson.

WANDERLUST

Sport and craft meets individuality and difference. Genderless green is combined with natural greys, yellows and blues to create an earthy palette. Perfect for roaming the outdoors or travelling across the globe, these bags will definitely have Wanderlust effect.

There is a a whole collection of gorgeous seasonal’s perfect for almost any occasion. Contact us to find out more about our products and see how you can get hold of our newest range.

What is your favourite seasonal?

At HBB, we’re always trying to improve and bring you the best and brightest designs we possibly can.  Do you have a design or pattern that you love? Tell us what you think on our Facebook page!

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Athleisure & Boutique Fitness Fashion

The Rise of Athleisure

Athleisure, simply put, is athletic apparel that people can wear in non-athletic settings.

The rise caught many by surprise with a lot of people wondering if it was just a fad. However, more and more people are leaning towards the comfort of athletic clothing.

Athleisure is the blend, the blur between performance wear and comfortable athletic inspired lifestyle clothing. It has over the last couple of years solidly dominated the runways. More and more brands are turning their designers to comfy practical clothing.

The athleisure interpretations on the runway divide into two themes. The first is a track, field or gym-ready look that takes athleisure quite literally. These are clothes-to-go with body defining cuts, utility details, sporty colourways and decoration that directly references sports – such as numbered tops or stripes on rugby shirts. But a little indulgence is still allowed – Moncler’s bomber and shorts in white luxe lace makes that clear.

Alternatively, there’s a sports influence that’s more about everyday (or after dark) wear with an edge. But it’s one that really makes you feel the force of the sports trend.

One potential reason this trend is going from strength to strength is the growing health conscious population. People are more aware than ever of how things effect their health. They are eating healthier, organic foods, living more active lifestyles and they want the clothes that fit with this lifestyle.

Another reason for the trends exponential rise is the support from big brands. Adidas, is one example of a sports brand benefiting massively from this trend. The athleisure movement is allowing them to reach new demographics.

HBBs and Athleisure

Where does HBB fit into all this?

Our bags make great companions for all walks of life, from the office to the beach. Whether you’re heading to the peak district or the gym.
They are designed to be practical, comfortable and stylish. They come in a huge range of colours, fabrics and design all with our unique shape.